Cracker Barrel quietly debuted a new logo alongside a new campaign and an updated menu for fall.

Cracker Barrel’s faithful are watching the chain remake itself this year under its “All the More” campaign, with bright walls, crisp decór and, now, a new logo that will change Interstate amenity sig...

The chain is rolling out a simpler interior design for diners to savor the taste of southern classics like buttermilk biscuits and hashbrown casseroles.