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Sprite, Jalen Hurts and NFL

Jalen Hurts Brings His Signature Stoicism to New Sprite Ad

Jalen Hurts recently said that he has "moved on" from the Philadelphia Eagles' Super Bowl 59 win. He's undoubtedly locked in on the season ahead, but with NFL kickoff also […]

Bleeding Cool · 4d

NFL Star Jalen Hurts Tapped For Sprite's Latest Campaign

Sprite has a new Obey Your Thirst campaign on the way for the next NFL season, as Jalen Hurts will star in a new set of ads

The Beaumont Enterprise · 4d

Texan Jalen Hurts becomes first NFL player to partner with Sprite in historic campaign

Jalen Hurts joins Sprite as the first NFL player in its Obey Your Thirst campaign, celebrating authenticity and leadership.

Why Sprite extended ‘Obey Your Thirst’ with Super Bowl MVP Jalen Hurts

In its latest play at the intersection of sports and culture, the Coca-Cola brand gets ready for football season with its ...

Sprite’s ‘Obey Your Thirst’ grows up

The soft drink teams up with Super Bowl MVP Jalen Hurts to refresh the brand’s most iconic campaign with quiet defiance.

Seeking Alpha1y

Sprite Reimagines the Legendary Obey Your Thirst Campaign with Modern ...

ATLANTA, April 18, 2024 /PRNewswire/ -- Sprite is reintroducing its iconic Obey Your Thirst campaign to the next generation of drinkers, with inspired new TV spots featuring two of today's ...

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