Zero-alcohol drink advertising may not be as harmless as it seems, with new Flinders University research showing it could increase teenagers' interest in drinking full-strength alcohol. A study of 382 ...

The World Health Organization’s newly released report on regulating cross-border alcohol marketing raises the alarm for countries like Australia and New Zealand, given their light touch towards ...

Teenagers consider zero-alcohol beverages to be a type of alcoholic drink, leading Flinders University researchers to voice grave concerns about the impact of their exposure to zero-alcohol branding ...

Alcohol television advertisement impressions are down 17% year-over-year (YoY), higher than the 12% cut in advertising spending by the category, according to a recent study by iSpot.tv comparing the ...

The Government has ruled out a ban on alcohol advertising in upcoming plans to improve the health of the nation. The Department of Health and Social Care said it is “exploring options for partial ...

Zero-alcohol ads may look harmless, but new research suggests they are associated with stronger brand loyalty and drinking intentions among teenagers, raising fresh questions about whether these ...

The first game following Anheuser-Busch InBev calling it quits on its 33-year alcohol advertising monopoly, Super Bowl LVII represents a milestone moment for the alcohol brands who could make an ...

The World Health Organisation (WHO) has raised concerns over alcohol sponsorship at public events in Laos, warning it may encourage underage drinking and weaken public health efforts.

The UK government says it could be assessing “partial restrictions” of alcohol advertising that could be closer to regulations in place for junk food in the country. Yesterday (25 June), a report from ...