For brands tired of shoppers seeing their products as static offerings on store shelves, augmented reality has become a tempting marketing tool. Research suggests that these phone-based visual ...

Mondel?z International and Nabisco's Oreo, Trident and Ritz are betting big on augmented reality this summer as part of Nabisco's sponsorship of the musical group One Direction?s 2013 North American ...

Discover the top augmented reality companies shaping 2026. Compare leading AR innovators by use case, technology, and ...

Co-Founder and COO at VR Vision Inc an immersive technology group that is developing virtual and augmented reality solutions for the future. When you hear about augmented reality, you might think of ...

Vizrt has added an extended reality package to its recently launched Flexible Access product offering. Vizrt XR is aimed at both in-studio and outside broadcast productions and includes virtual, ...

For bringing truly immersive sports and entertainment to venues around the country Cosm operates immersive “shared reality” venues that, thanks to 87-foot diameters, 12K+ resolution LED domes, and ...