The national body recently outlined plans to bring in outside investment, with Oakwell Sports Advisory hired to manage the ...
British Cycling Ventures will oversee all commercial activity across the British Cycling Group, with a particular focus on events.
British Cycling has already increased its commercial revenue by 286 per cent since 2023, through its lead partner, Lloyds, alongside partnerships with Shell UK, Elixirr, ALE and others. The ...
British Cycling is pleased to today announce that Darren Henry has been appointed as the organisation’s new Commercial Director. Darren joins from Premier League football club Southampton FC, with a ...
From a commercial perspective professional road cycling can be a contradiction in terms. Interest and participation levels are booming, but there is little evidence to suggest this is benefitting the ...
TAIPEI, TAIWAN--(Marketwired - March 13, 2017) - Three cycling brands known for their unique products have teamed up to create a production-ready commercial-grade bike designed for corporate bike ...
British Cycling has appointed a new commercial director, with a particular focus on developing the organisation's long-term growth, sustainability and brand. Darren Henry arrives from Premier League ...
Darren Henry has been appointed as British Cycling’s new commercial director. Henry joins from Southampton FC, with a ‘clear focus’ to develop and enhance British Cycling’s long-term growth, ...
British Cycling has appointed a new commercial director, with a particular focus on developing the organisation's long-term growth, sustainability and brand. Darren Henry arrives from Premier League ...
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