Frankly, even among car enthusiasts, Ariel isn't a particularly well-known brand. That Top Gear meme is more than 20 years old now, and horrifying as that is, it's also a sign of the times. Ariel has ...

If you're seeing Formula One in front of your eyes, it's not your fault - the motorsport-spec Ariel Atom 4RR gives a very good impression of the F1 racers, until you see that it’s got a second seat.

Anyone who enjoyed watching Top Gear before Jeremy Clarkson punched a producer will remember his epic review of the Ariel Atom. At the time, it started "at under £20,000" and delivered 300 bhp, thanks ...