The fast food industry is highly competitive and dominated by large companies. Smaller businesses must be savvy in developing marketing strategies that drive consumer traffic. This entails staying in ...

Marketing and advertising food products may seem unnecessary. Why would a business need to market something that everyone needs to survive? Like with any other product or service, food is marketed to ...

Consumers increasingly want human connection without compromising the convenience AI offers – complicating product ...

Food and consumer goods companies are rapidly embracing artificial intelligence to refine their green marketing strategies, as investments in sustainable food and branding are set to surge globally in ...

Focus on an area of high need in the business world. Food and fiber industries constitute approximately 16 percent of the U.S. economy with a value of over $2.5 trillion and 20 million jobs. The ...

Forbes contributors publish independent expert analyses and insights. I write about modern marketing, creative ideas and evolving careers. Last year I wrote about healthy food marketing, and the role ...

The result is a worrying nutrition transition away from traditional, wholesome diets toward unhealthy dietary patterns that ...

The food industry has long touted its products as impossible to resist. But with a spotlight on the perils of compulsive eating, that tactic is getting another look. Bert Lahr, who played the cowardly ...

In a bid to fight obesity, public health researchers have been trying for decades to find a way to convince teenagers to skip junk food and eat healthy—to little avail. One of the biggest obstacles is ...

KALAMAZOO, Mich.—Three Western Michigan University students majoring in food marketing have been awarded scholarships from Grocery Manufacturers’ Representatives (GMR) of Grand Rapids. Avery Knoll, ...

Food and drink advertisements on video game live-streaming platforms (VGLSPs) such as Twitch are associated with a greater preference for and consumption of products high in fat, salt, and/or sugar ...

Why major in Food and Agribusiness Marketing? Agriculture and food industries contribute more than 22 million part-time and full-time jobs and approximately $1.53 trillion to the U.S. economy. Food ...