One of the most powerful tools for competitive intel sits right inside your Google Ads account: the Auction Insights report. As long as you’re spending money on Search and Shopping, you can get an ...

A new redesign of Google Search groups all ads together under a single 'Sponsored' heading to make it easier to distinguish them from real results.

When you search for certain queries, you’ll find a list of sponsored results at the top of the page. Scroll past the links and click the “Hide sponsored results” button at the end of the block. These ...

Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make ...

Google recently updated its sponsored search results – those listings that typically appear above organic results in search engine results pages (SERPs) – with new navigation ...

Google has announced a new Google Ads search campaign feature named AI Max. Google says AI Max for Search campaigns is a "new, one-click feature suite" that brings you a "suite of targeting and ...

In the beginning, there was only Search. Then Google said, “Let there be Shopping.” And so began the golden age of search advertising. Fast forward, and machines now perform the more granular and ...

Google’s updated search ad labeling increases transparency and may influence user behavior. Learn what’s changing and how it ...

I'm Feeling Lucky remains a Google button that takes you directly to a search result, but you can also add a version of it as ...