Olaplex's toning shampoo and conditioner help maintain blonde and gray hair at home. A set of Olaplex No. 4P and No. 5P is currently on sale for $85 at Walmart, a 55% discount. The Walmart Deals sale ...

When it comes to hair care, beauty lovers everywhere are familiar with Olaplex. Since launching in 2014, the brand has rapidly won over a loyal fanbase with its special bonding technology and ...

Someone get Momager on speed dial, because I just had the most brilliant idea for a Keeping Up With The Kardashians spinoff series starring none other than the miracle that is Kim Kardashian’s hair.

Forbes contributors publish independent expert analyses and insights. Lela is a London-based writer and editor who covers food and drink. When Olaplex launched back in 2014, its hair-repairing ...