In its new campaign, dubbed "Experience is everything," Procter & Gamble targets prospective Old Spice customers in their 'tweens to early 20s with a bit of guidance from the Old Spice men of decades ...
CINCINNATI--(BUSINESS WIRE)--Old Spice is pulling back the curtain on its new Smelf-Confidence campaign with two musical theater-inspired ad spots. The campaign continues to tell the story of how Old ...
New Third Chapter Introduces La La Anthony and Ross Butler into the Family Drama to Show that Old Spice Gentleman’s Blend Gives You Skin Worth Standing Up For Since launching in 2019, “Men Have Skin ...
That’s the come-on intoned by the buff actor in Procter & Gamble’s Old Spice commercials, imploring women to stock up on the men’s grooming products for their significant others. It turns out, though, ...