Samsung Ads said Wednesday that advertisers will, for the first time, be able to buy high‑impact ad placements on the home screens of Samsung Smart TVs programmatically through integrations with … The ...

Menu and home screen ads – the ones that appear on your television screen as you’re deciding what you want to watch – feel ...

London, Aug. 28, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the July 2024 Global Top Grossing Mobile ...

Wait a minute, there’s a programmatic hardware race going on right now? You heard that right. The rapid development and ...

Imagine capturing a shopper’s attention not only during the action, but also during the intermission. That’s the quiet power of pause ads, an emerging frontier in Connected TV (CTV) advertising that ...

MarkApp has become an official Google Authorised Buyer, marking an important step in the company’s continued development as a global programmatic infrastructure platform. The ce ...

Most media buyers say they expect to increase their programmatic spend this year, according to recent research from Comscore. The report was based on data from a survey conducted in November 2025 ...

Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic advertising is no exception. While programmatic providers are equipping their solutions with more and more ...

AdCP’s creation is a testament to the fundamental changes AI is driving across all sectors of the advertising industry. While many investments in AI have been in data analysis and campaign ...