Walmart has filed a notice of opposition to a trademark filed by rapper Kanye West’s apparel brand, claiming that West’s logo is too similar to its own, which could create the “likelihood of confusion ...

Walmart's Great Value brand is getting its first major logo and packaging redesign in 10 years, impacting nearly 10,000 items.

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Walmart is updating its Great Value packaging and logo, refreshing its flagship store brand for the first time in more than 10 years.

April 15 (Reuters) - Walmart said on Wednesday it is redesigning its private-label brand "Great Value" as price-conscious shoppers increasingly opt for cheaper store-brand products. * The redesign of ...

The megastore's familiar blue and yellow logo popped up on a billboard off the Sunshine Coast Highway this week, prompting ...