In today’s fast-changing fashion world, retailers are constantly seeking ways to set themselves apart from the competition. One highly effective strategy is incorporating wholesale boutique clothing ...

In 2011, Linda Farquhar started her fashion business, entreDonovan, on a laptop at her kitchen table. She chose a niche that’s surprisingly uncommon: custom-tailored women’s wear. “Men have custom ...

Champaign-Urbana is home not only to the University, but also to multiple boutiques that offer niche clothing not typically found in malls and chain stores. For three local boutiques, choosing what ...