Meta is offering creators up to $5,000 in bonuses to switch to Facebook and Instagram. The cash incentive depends on the size of their social media footprint and comes days after TikTok went dark in the U.

Meta has rolled out a new “breakthrough bonus program” that offers up to $5,000 to creators who are new to the company’s apps.

Meta is enticing TikTok creators with up to $5,000 as a way to "jumpstart" growth on Instagram and Facebook.

Bloomberg reported Tuesday that the two companies had teamed up on a smart glasses partnership. The glasses will be marketed to athletes, according to the report. Citing “people with knowledge of the matter,” the news outlet lays out some of the ways in which Meta plans to diversify its smart glasses product base in the coming years:

Meta is reportedly working on several smart devices, including Oakley-branded AI glasses for athletes, including runners.

M eta is reportedly preparing to launch a pair of Oakley smart glasses as soon as later this year. According to a new Bloomberg story, Meta plans to expand its AI-powered eyewear