Google is simplifying lifecycle marketing by letting advertisers target high-value and lapsed customers directly from Google ...

Google has released an Android app for its popular Analytics service, allowing users to track the performance of their websites on the go Google has released an Android app for its popular Analytics ...

INDIANAPOLIS (WISH) — Business owners and marketers face several daily challenges centered on how their business is presented, seen, and marketed to their customers. With a fast approaching deadline, ...

Google is rolling out what it says is the biggest overhaul of Google Analytics in nearly a decade. The revamped platform features new machine learning capabilities, unified app and web reporting, ...

Google announced new “AI-powered configuration” within the Search Console Performance report that lets you ask Search Console ...

Daniel Waisberg, Analytics Advocate at Google, broke the news on his Google+ page yesterday that Google Analytics data can now be viewed from your Google+ Page dashboard. Pretty cool new addition to ...

Google Analytics continues its push into corporate IT shops with capabilities such as custom report generation, advanced segmentation, and integration with Google AdSense Google this week continued to ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. One area that Google and Microsoft will soon compete in is ...

Google is set to launch on Monday a free Web analytics service that will let companies see exactly how visitors interact with their Web site and how their advertising campaigns are faring. The free ...