China is going after fake expert influencers, and the FTC’s new five-year plan seems to lay the same groundwork

China issued new regulations banning people without proper credentials from offering any tips related to health, finance, or ...
AOL

China’s new influencer crackdown bans unqualified voices from covering these ‘sensitive topics’ to fight misinformation — should the US do the same?

In October 2025, the Cyberspace Administration of China (CAC) introduced sweeping new rules for the creator economy. (1) If you’re an online influencer in China and you publish content on what the ...
Forbes

China’s Credentialing Crackdown: A Reset For The Influencer Economy

Forbes contributors publish independent expert analyses and insights. Tim Bajarin covers the tech industry’s impact on PC and CE markets. China has just sent a warning shot through the global ...
Campaign Asia

Deconstructing the virtual influencer

Whether you like it or not, influencers run the world. Personal training? Product recommendations? Fashion advice? Look no further than the host of influencers that have become consumers’ be-all and ...
WHIO

AI influencers: What they are and how brands are using them

If you are working in influencer marketing, you must have heard of the new buzzword: AI influencers. AI influencers, also known as virtual influencers, are quickly becoming one of the most ...