The CRM giant adds person-level intent data and AI go-to-market agents as it deepens its agentic platform push.

How a customer relationship ends, whether through termination, a complaint, a dispute, or the natural conclusion of a ...

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion ...

Organic traffic is down, but one marketer says revenue is up. This AEO dissection unpacks why fewer site visits might mean ...

Salesforce wants to own the data, content, integration and agent layers AI needs to operate across the enterprise. Here's ...

A new MCP server pushes compliance checks upstream into the AI tools where designers, developers and marketers now build ...

The deal adds agentic workflow automation and enterprise system connectivity to Genesys Cloud, with capabilities expected to ...

Experience.com launches AI Visibility with an AI Authority Score to help businesses evaluate, optimize, and strengthen recommendations in AI search engines. SAN RAMON, CA, UNITED STATES, July 1, 2026 ...

Customers have a running internal monologue during every experience. Here's how to tune into it before the damage is done.

Riverwood Capital-led round positions the communications governance vendor to push beyond finance into the Forbes Global 2000.

The GA release unifies Dynamics 365 and Microsoft 365 workflows, giving service reps AI-driven access to case data and actions in one interface.

Accenture, Cirrus, Deloitte, Route 101, and TTEC — named as inaugural AI Specialization partners under the NiCE 360 Partner Program HOBOKEN, N.J.--(BUSINESS WIRE)--NiCE (Nasdaq: NICE) today announced ...