The combination of difficult-to-find company phone numbers and AI Overviews in search results can lead customers into ...

Alibaba International has turned Accio into an AI trade assistant that takes products from concept to supplier in minutes, ...

Optimising for AI-powered search means learing a whole new set of tools that are the next evolution in SEO practice.

Pew Research shows that users are less likely to click links when Google displays AI Overviews, cutting traffic to news sites ...

Digital marketing used to be all about driving as much traffic to your website as possible, but that norm has changed.

Shein has been fined €1 million by Italian regulators for making vague and misleading claims about the environmental impact ...

YouTube has removed its Trending and Trending Now pages, moving toward a more personalised approach to content discovery.

Maximize performance with A/B testing strategies for landing pages, emails, and content variants powered by real-time data.

The luxury retail landscape is undergoing a transformation as digital technology reshapes how consumers interact with brands. With shoppers increasingly expecting seamless, personalized, and immersive ...

Tight marketing budgets, teething issues when implementing AI, and trouble keeping up with consumer needs have all created a challenging digital marketing space for marketers in 2024. Yet, despite ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. As many as 60% of consumers believe their personal data is routinely ...

What’s driving executives’ adoption of AI The study reveals the existence of what Lightricks terms a “confidence gap” between lower-level workers and their bosses. Some 55% percent of executives ...