Dana White, Turki Alalshikh Aiming to Upend Boxing’s Fractured Foundation
UFC’s CEO and the chairman of Saudi Arabia’s entertainment sector are teaming up to boost a sport that’s declined in popularity and legitimacy.
Debate: Can UFC's Dana White change boxing with new Saudi Arabia-backed promotion?
Dana White is finally stepping into the boxing world. After years of teasing a move into boxing promoting, the UFC CEO announced last week that TKO Group, the UFC’s parent company, will start a boxing ...