Triple H laid out the creative process behind moments like John Cena‘s heel turn. At Elimination Chamber, John Cena sold his soul to The Rock, kicking Cody Rhodes in the balls and beating him down, turning heel for the first time in two decades.

Paul “Triple H” Levesque promised an industry-changing weekend heading into WWE’s Elimination Chamber. Despite such strong words from WWE’s Chief Content Officer, no one predicted that John Cena would become a bad guy.

After executing one of the biggest heel turns in wrestling history, Paul "Triple H" Levesque reveals why he turned John Cena on Cody Rhodes.