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The saga over Cracker Barrel’s logo change rumbles on, with the MAGA movement now creating its own predictable answer to the ...

Cracker Barrel shed almost $100 million in market value after its stock plunged Thursday following the release of a new logo.

When people love a brand, they don’t always like change,’ a branding expert says, after the change sparks more than 558,000 ...

An ongoing attempt by Cracker Barrel Old Country Store to revamp its brand triggered a backlash and unleashed a selloff that ...

At the heart of the changes was the removal of a man leaning against a barrel and the phrase "old country store" from the ...

Customer backlash drove Cracker Barrel's worst five-day stock decline since February following a logo redesign and sweeping ...

Steak 'n Shake criticized Cracker Barrel's new logo change, accusing the restaurant chain of abandoning its heritage by ...

The nationwide restaurant and country store, known for its nostalgic charm, recently unveiled a simplified design that drops ...

The official X accounts for the Democratic Party and California Gov. Gavin Newsom’s press office attacked the controversial ...

Shares of Cracker Barrel Old Country Store plummeted roughly 10% on Thursday after the restaurant unveiled its new logo ...