To increase their consistency, golfers also need to hold and grip the club the same way every time, and eight years ago, Golf Pride released the first Align grips to help players at every level do it.

Golf’s leading grip manufacturer reinvigorates reminder grips with a new USGA-approved design that attempts to contemporize the category.

Golf Pride's new Align Max grips double down on the company's reminder ridge technology by making it 25 percent higher.

Max Verstappen has said he is hoping for more stability in 2025 as he looks to claim his fifth consecutive Formula 1 title with Red Bull.

Red Bull’s in-house clothing brand AlphaTauri has unveiled Max Verstappen as its new global brand ambassador ahead of the F1 2025 season. It comes a little over a year after the AlphaTauri name disappeared from the F1 grid as Red Bull’s sister team was rebranded as VCARB.

Verstappen has just been tapped as the official global brand ambassador for AlphaTauri, Red Bull's premium fashion lifestyle brand. Going forward, he will sport the brand while tr