News

Chagee, the fast-growing Chinese milk tea brand, has named Eugene Lee, former international chief marketing officer (IDL) at ...
Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits!
AKQA’s founder and former chief executive Ajaz Ahmed has founded a new shop to “rival” existing agencies. Called Studio.One, ...
Spare a thought, however, for unfortunate Sydneysiders who have had to contend with frequent toilet blockages. Needless to ...
As the ongoing US tariffs fuel uncertainty across global trade and regional growth, Campaign asks brand and agency leaders ...
A seasoned leader and Campaign’s Greater China Agency Head of the Year in 2024, Liza Zhang will oversee MSL, Publicis ...
WPP has reported a 2.7% like-for-like drop in revenue less pass-through costs to $3.3 billion (£2.48 billion) for Q1 2025.
To celebrate its 100 th birthday, popular beer brand Corona fully leans into its association with beach culture. The AB InBev brand—which proclaims that it’s synonymous with the beach—launched a new ...
A seasoned leader and Campaign’s Greater China Agency Head of the Year in 2024, Liza Zhang, will oversee MSL and Publicis ...
The Jakarta event brought together marketing leaders to discuss the future of the industry, from AI and DTC to consumer behavior and local brand strategies.
With B2B influencers on the rise, experts in the region advise marketers to prioritise trust and credibility over visibility ...