Apple cuts Vision Pro production and marketing after weak sales
1 day ago · IDC expects Apple to ship just 45,000 new units of Vision Pro in the last quarter of 2025.
Apple, Meta ship significantly fewer VR headsets in 2025
6 hours ago · That’s about 345,000 fewer Vision Pros than it shipped in 2024. By comparison, Meta, shipped 1.7 million Meta Quest units in the first three quarters of 2025, according to IDC. It helps that …
Report: Apple Vision Pro Is Still Failing to Catch On
13 hours ago · Apple's Vision Pro headset is still failing to see appeal among consumers, according to a new report from the Financial Times. Data from IDC claims that Apple shipped 390,000 Vision Pro …
Apple Scales Back Vision Pro Production, Marketing After ...
1 day ago · Apple has not disclosed official sales figures for the Vision Pro, but IDC estimates the company will ship just 45,000 units in the fourth quarter of 2025, traditionally Apple's strongest sales ...
Apple Said to Cut Vision Pro Production, Marketing Due to ...
15 hours ago · IDC reportedly expects Apple to have shipped only 45,000 new Vision Pro units in Q4 2025 compared to millions of iPhones and other Apple devices sold quarterly. Apple has kept official …
Apple Vision Pro Shipments Plunge to 45K Amid High Costs ...
1 day ago · According to estimates from research firm IDC, Apple shipped just 45,000 units of the Vision Pro in the fourth quarter of 2025. This figure, highlighted in a recent analysis, underscores a dramatic …
Apple scales back Vision Pro production, marketing amid weak ...
20 hours ago · It'd shipped 390,000 units in 2024, the year the device was launched. IDC expects Apple (AAPL) to ship just 45,000 new units in the last quarter of 2025, which includes the busy holiday …