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  1. Create a website or landing page for your ads - Google Help

    Create a website or landing page for your ads When you advertise with Google Ads, you link your online ads to your website. If you don't already have a website or a free local page with …

  2. Landing page: Definition - Google Ads Help

    Google's policy is that your landing page and display URL (the webpage shown in your ad) must share the same domain. Your landing page experience is one of several factors that helps …

  3. Optimize your ads and landing pages - Google Ads Help

    Use simple navigation Make sure your landing page is easy to navigate Make it quick and easy for customers to perform the action you want them to take—order your product, call your phone …

  4. Evaluate the performance of your landing pages - Google Help

    A landing page is the page on your website where customers land after clicking one of your ads. Effective landing pages are key to getting conversions from your Google Ads traffic.

  5. Optimize your landing page for your Smart campaign

    4. Make sure your landing page matches your ad text and keyword themes Choose a landing page that closely matches your ad text and keyword themes. For example, if one of your …

  6. Use your Business Profile as a landing page - Google Help

    Benefits Potential customers can access relevant information about your business directly from your ad. Google can better attribute calls and location actions to your ads, optimizing …

  7. Landing page: Definition - Google Ads Help

    The experience of a landing page is represented by such things as the usefulness and relevance of information provided on the page, ease of navigation for the user, the number of links on the …

  8. Optimize your landing pages to drive conversions - Google Help

    Connect landing page tests to specific parts of your Google Ads account. Why: Your Google Ads accounts and campaigns are targeted to various customer segments and your landing page …

  9. Test your landing page - Google Ads Help

    In your Google Ads account, click on the page menu at the level you wish to test your landing page. Click the Columns icon and you'll find the "Modify columns" page.

  10. Set your homepage and startup page - Google Help

    Set your homepage and startup page You can customize Google Chrome to open any page for the homepage or startup page. These two pages aren’t the same unless you set them to be. …