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YouTubeBMW Group
Inside our Plant Debrecen: building the BMW iX3 efficiently, sustainably & digitally
This plant is both the blueprint for our future production and the birthplace of the Neue Klasse. Designed and built entirely in line with our iFACTORY strategy, it is developed on streamlined structures, responsible resource management, and the intelligent use of cutting-edge digital innovations. 🤝 Join us for an in-depth look at this new ...
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